Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/1672
Title: Study of Factors Contributing to Customers Buying a Particular Brand of Digestive Products in OTC Segment
Authors: Sharma, Prateek
Keywords: Pharmaceutical
OTC Segment
Customer Buying
Buying Behaviour
Brand Management
Issue Date: 2016
URI: http://localhost:8080/xmlui/handle/123456789/1672
Appears in Collections:2016

Files in This Item:
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Prateek Sharma-dis.pdfDissertation Report2.36 MBAdobe PDF Preview PDFDownload
Prateek Sharma-int.pdfInternship504.7 kBAdobe PDF Preview PDFDownload
Prateek Sharma-PPT.pdfPresentation809.22 kBAdobe PDF Preview PDFDownload


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