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http://localhost:8080/xmlui/handle/123456789/4792Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Patidar, Sakshi | - |
| dc.date.accessioned | 2025-10-04T14:47:42Z | - |
| dc.date.available | 2025-10-04T14:47:42Z | - |
| dc.date.issued | 2025 | - |
| dc.identifier.uri | http://localhost:8080/xmlui/handle/123456789/4792 | - |
| dc.language.iso | en_US | en_US |
| dc.publisher | IIHMR University, Jaipur | en_US |
| dc.subject | Branded Generics | en_US |
| dc.subject | Patient-Focused Marketing | en_US |
| dc.subject | Healthcare Ecosystems | en_US |
| dc.subject | Humanized Branding | en_US |
| dc.title | Humanizing Branded Generics: Transforming Commodity Perceptions Through Patient-Centred Marketing Ecosystems | en_US |
| dc.type | Dissertation | en_US |
| dc.guide | Mishra, Akshay Kumar | en_US |
| dc.organizationname | B-Black Belt Brand Builders | en_US |
| Appears in Collections: | 2025 | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Sakshi Patidar-D.pdf | Dissertation | 1.9 MB | Adobe PDF | Preview PDFDownload |
| Sakshi Patidar-I.pdf | Internship Report | 158.36 kB | Adobe PDF | Preview PDFDownload |
| Sakshi Patidar-P.pdf | Presentation | 357.21 kB | Adobe PDF | Preview PDFDownload |
| Sakshi Patidar-S.pdf | Synopsis | 202.74 kB | Adobe PDF | Preview PDFDownload |
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