Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/4838
Title: Reshaping Healthcare Provider Perceptions: Developing an Integrated Marketing Framework for Biosimilar Adoption in Specialty Care
Authors: Joshi, Sarthak Sudhirrao
Keywords: Biosimilars
Healthcare Provider Perception
Integrated Marketing Communications (IMC)
Specialty Care
India
Biocon
Dr. Reddy’s
CDSCO
Medical Education
Adoption B
Issue Date: 2025
Publisher: IIHMR University, Jaipur
URI: http://localhost:8080/xmlui/handle/123456789/4838
Appears in Collections:2025

Files in This Item:
File Description SizeFormat 
Joshi Sarthak Sudhirrao-D.pdfDissertation1.19 MBAdobe PDF Preview PDFDownload
Joshi Sarthak Sudhirrao-I.pdfInternship Report206.71 kBAdobe PDF Preview PDFDownload
Joshi Sarthak Sudhirrao-P.pdfPresentation896.13 kBAdobe PDF Preview PDFDownload
Joshi Sarthak Sudhirrao-S.pdfSynopsis166.69 kBAdobe PDF Preview PDFDownload


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