Please use this identifier to cite or link to this item:
http://localhost:8080/xmlui/handle/123456789/4848| Title: | Beyond Disease Management: Creating Emotional Value Through H2H Marketing in Chronic Disease Medications- A Mixed Method Study of Patient-Provider Relationships |
| Authors: | Bansal, Harsh |
| Keywords: | Human-to-Human (H2H) Marketing Emotional Value Chronic Disease Management Patient-Centric Care Medication Adherence Patient-Provider Relationship Empathy in Healthcare Mixed Method Research Trust in Healthcare Communication Emotional Engagement Healthcare Marketing Relational Continuity Patient Experience |
| Issue Date: | 2025 |
| Publisher: | IIHMR University, Jaipur |
| URI: | http://localhost:8080/xmlui/handle/123456789/4848 |
| Appears in Collections: | 2025 |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Harsh Bansal-D.pdf | Dissertation | 2.26 MB | Adobe PDF | Preview PDFDownload |
| Harsh Bansal-I.pdf | Internship Report | 167.07 kB | Adobe PDF | Preview PDFDownload |
| Harsh Bansal-P.pdf | Presentation | 419.76 kB | Adobe PDF | Preview PDFDownload |
| Harsh Bansal-S.pdf | Synopsis | 213.92 kB | Adobe PDF | Preview PDFDownload |
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