Please use this identifier to cite or link to this item:
http://localhost:8080/xmlui/handle/123456789/4848Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Bansal, Harsh | - |
| dc.date.accessioned | 2025-10-08T15:04:55Z | - |
| dc.date.available | 2025-10-08T15:04:55Z | - |
| dc.date.issued | 2025 | - |
| dc.identifier.uri | http://localhost:8080/xmlui/handle/123456789/4848 | - |
| dc.language.iso | en_US | en_US |
| dc.publisher | IIHMR University, Jaipur | en_US |
| dc.subject | Human-to-Human (H2H) Marketing | en_US |
| dc.subject | Emotional Value | en_US |
| dc.subject | Chronic Disease Management | en_US |
| dc.subject | Patient-Centric Care | en_US |
| dc.subject | Medication Adherence | en_US |
| dc.subject | Patient-Provider Relationship | en_US |
| dc.subject | Empathy in Healthcare | en_US |
| dc.subject | Mixed Method Research | en_US |
| dc.subject | Trust in Healthcare Communication | en_US |
| dc.subject | Emotional Engagement | en_US |
| dc.subject | Healthcare Marketing | en_US |
| dc.subject | Relational Continuity | en_US |
| dc.subject | Patient Experience | en_US |
| dc.title | Beyond Disease Management: Creating Emotional Value Through H2H Marketing in Chronic Disease Medications- A Mixed Method Study of Patient-Provider Relationships | en_US |
| dc.type | Dissertation | en_US |
| dc.guide | Chowhan, Sudhinder Singh | en_US |
| dc.organizationname | B-Black Belt Brand Builders | en_US |
| Appears in Collections: | 2025 | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Harsh Bansal-D.pdf | Dissertation | 2.26 MB | Adobe PDF | Preview PDFDownload |
| Harsh Bansal-I.pdf | Internship Report | 167.07 kB | Adobe PDF | Preview PDFDownload |
| Harsh Bansal-P.pdf | Presentation | 419.76 kB | Adobe PDF | Preview PDFDownload |
| Harsh Bansal-S.pdf | Synopsis | 213.92 kB | Adobe PDF | Preview PDFDownload |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.