Please use this identifier to cite or link to this item:
http://localhost:8080/xmlui/handle/123456789/4857| Title: | Beyond Disease Management: Creating Emotional Value Through H2h Marketing in Chronic Disease Medications - A Mixed Method Study Of Patient-Provider Relationships |
| Authors: | Bhandari, Divyanshu |
| Keywords: | Chronic Disease Emotional Value Human-to-Human (H2H) Marketing Patient Engagement Pharmaceutical Branding Empathy Healthcare Communication Trust Patient Loyalty |
| Issue Date: | 2025 |
| Publisher: | IIHMR University, Jaipur |
| URI: | http://localhost:8080/xmlui/handle/123456789/4857 |
| Appears in Collections: | 2025 |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Divyanshu Bhandari-D.pdf | Dissertation | 1.8 MB | Adobe PDF | Preview PDFDownload |
| Divyanshu Bhandari-I.pdf | Internship Report | 319.42 kB | Adobe PDF | Preview PDFDownload |
| Divyanshu Bhandari-P.pdf | Presentation | 1.03 MB | Adobe PDF | Preview PDFDownload |
| Divyanshu Bhandari-S.pdf | Synopsis | 169.63 kB | Adobe PDF | Preview PDFDownload |
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