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http://localhost:8080/xmlui/handle/123456789/849Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Upadhyay, Bhavana | - |
| dc.date.accessioned | 2024-03-17T05:31:44Z | - |
| dc.date.available | 2024-03-17T05:31:44Z | - |
| dc.date.issued | 2021 | - |
| dc.identifier.uri | http://localhost:8080/xmlui/handle/123456789/849 | - |
| dc.language.iso | en_US | en_US |
| dc.publisher | IIHMR University | en_US |
| dc.subject | Pharmaceutical | en_US |
| dc.subject | OTC Brand | en_US |
| dc.subject | Antacid | en_US |
| dc.subject | Prescription Drug | en_US |
| dc.subject | Factors Influencing a Consumer Purchase Decision | en_US |
| dc.subject | Non-Prescription Medicine | en_US |
| dc.subject | Pharmaceutical Industry | en_US |
| dc.title | Consumer Perception Towards OTC Brand in Antacid Segment | en_US |
| dc.type | Dissertation | en_US |
| dc.guide | Narula, Sandeep | en_US |
| dc.organizationname | The Enablers | en_US |
| Appears in Collections: | 2021 | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Bhavana Upadhyay-dis.pdf | Dissertation Report | 683.07 kB | Adobe PDF | Preview PDFDownload |
| Bhavana Upadhyay-ppt.pdf | Presentation | 607.38 kB | Adobe PDF | Preview PDFDownload |
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