Case Studies and Management Resources

Asia's Most Popular Collection of Management Case Studies

Industry Specific Case Studies 

Healthcare Case Studies




Sr. No.Case TitleCase Code
1..A Matter of Trust: Johnson & Johnson Product Recalls (BSTR393)
2.Training and Development Process at Tata Main Hospital(HROB161)
3.Voxiva’s Social Responsibility Initiatives (BECG048)
4.Living Goods – Developing a Sustainable Business Model to Provide Healthcare Services in Uganda (BECG104)
5.Fortis’s Acquisition of Wockhardt Hospitals(BSTR357)
6.Transforming Sanofi-Aventis (BSTR358)
7.Dr. V of Aravind Eye Hospital: A Level 5 Leader (BSTR100)
8.Johnson & Johnson’s Credo (CLBS050)
9. Doctor, Heal Thyself!(CLHR019)
10.Edwards Lifesciences’ Talent Management Practices: Creating a Competitive Advantage(HROB126)
11.Innovations in the Healthcare Services Industry in India (BREP001)
12.Bumrungrad’s Hospital 2000 Information System(ITSY041)
13.CRM Implementation Failure at Cigna Corporation(ITSY050)
14.Bumrungrad’s Global Services Marketing Strategy(MKTG091)
15.Crisis Management at Bausch & Lomb – The ‘ReNu Moistureloc’ Controversy (MKTG129)
16.Establishing a Chain of Corporate Hospitals (A): Deciding the Unique Selling Proposition(CLSM044)
17.Resource Constraints, Clinical Protocols, and Conflict in a New Hospital Location(CLSM045)
18.The Customer as a Case? -  Patient Dignity and Service Quality in a Tertiary Hospital(CLSM046)

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